YourAgency

AI Opportunity Audit

Find the real opportunity, using your numbers.

Every figure in the report comes from what you tell us. We do not guess your business. We use your numbers to show where the next dollar is, and whether it is a question of getting more leads or converting the ones you already get.

Step 1 · Industry

What kind of business is this?

Plumbing is fully calibrated. Other verticals are still being built with industry input, so their math is not field-ready yet.

Business name (optional, prints on the report)

This vertical is still being calibrated with industry input. Its numbers are not field-ready. Use Plumbing for an accurate audit today.

Step 2 · Your numbers

Best estimates are fine. Everything here comes from you.

Inbound calls / leads per month

Phone calls, form fills, and referrals combined.

Average value of a typical service job ($)

Average value of a larger quoted job ($) (water heater, repipe, etc.)

Of the calls you answer, what % become paid work?

Your close rate, your number. No benchmark.

Step 3 · Demand and speed

This tells us whether you need more leads or better handling of the ones you get.

Right now, are you getting...

How many more jobs / week could you comfortably handle? (if you had the demand)

This grounds the marketing opportunity in your real capacity, not a guess.

Where do most leads come from?

How fast does a caller get a real response?

Roughly what % of calls go to voicemail or unanswered? (after hours, busy, on a job)

Step 4 · Quoted jobs and follow-up

Larger jobs you quote per month that do NOT get booked

When a quote does not close, is there follow-up?

Step 5 · Reputation and how customers find you

Google review count

Average star rating

How did you get the reviews you have?

When someone searches "plumber near me," where are you?

Do you show up when people ask AI (ChatGPT, etc.)?

Website state

In one line, what frustrates you most right now?

Step 6 · The only assumptions we make

These are not your numbers, so we show them and keep them conservative. Adjust them with the owner so the report is something you both agree on.

Of missed calls, what share could a text-back realistically save?

Conservative default 30%. You will not catch them all.

Of dead quotes, what share can polite follow-up revive?

Conservative default 8%.

If they are busy enough but want growth: estimated lift in call volume from better Google + AI visibility

Conservative default 15%. Only used when no capacity gap is given above. Applied to current call volume, never invented.

Step 2 · Your numbers

Best estimates are fine. Everything here comes from you.

New inquiries per month (calls, forms, walk-ins about training)

Value of one enrolled student ($) (full training revenue, PPL through checkride)

Discovery flights actually flown per month

Of those discovery flights, what % enroll as students?

Your number. The key flight-school metric.

Step 3 · Demand and speed

This tells us whether you need more inquiries or better conversion of the ones you get.

Right now, are you getting...

How many more students / month could you train? (with current or easily added capacity)

Grounds the marketing opportunity in real capacity.

Where do most inquiries come from?

How fast does an inquiry get a real response?

Roughly what % of inquiries go unanswered? (instructors flying, no front desk)

Step 4 · Turning discovery flights into students

Do you offer financing for training?

Cost is the number one reason discovery flights do not enroll.

After a discovery flight that does not enroll, is there follow-up?

Step 5 · Reputation and how students find you

Google review count

Average star rating

How did you get the reviews you have?

When someone searches "flight school near me," where are you?

Do you show up when people ask AI (ChatGPT, etc.)?

Website state

In one line, what frustrates you most right now?

Step 6 · The only assumptions we make

Not your numbers, so we show them and keep them conservative. Adjust with the owner.

Of unanswered inquiries, what share could a text-back save?

Conservative default 30%.

Of discovery flights that did not enroll, what share can follow-up + financing revive?

Conservative default 10%.

If busy enough but want growth: lift in inquiries from better Google + AI visibility

Conservative default 15%. Only used when no capacity gap is given.

Lead volume

Lead conversion

Conservative opportunity, from your numbers

Conservative estimate · one fix · not a guarantee

The biggest single opportunity

Top priority

Everything we looked at

Foundation and visibility

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